Reddit is shutting down the popular short-video platform Dubsmash. The company has announced that February 22, 2022, will be the app’s last day, following which it will cease operations. Dubsmash will no longer exist on the Google Play Store and the Apple App Store and you won’t be able to use the app.
This news comes after Reddit acquired the video-creation platform just last year. The aim was to bring Dubsmash’s video tools to Reddit. It seems like the motive has been achieved.
To recall, these video-centric features were added to the iOS app in August this year. This is an Instagram Reels-like (even TikTok) section, which shows vertical short videos. The section allows people to vote/ downvote/ award/ share a video.